Walmart Joining Microsoft in Effort to Purchase TikTok
Walmart is getting in on the TikTok action, joining Microsoft’s bid to purchase the beleaguered social media platform.
TikTok has gone from one privacy and security scandal to the next, culminating in the Trump administration instituting a ban that will go into effect on September 15, unless a buyer can be found. Microsoft has emerged as a frontrunner, although Oracle has also expressed interest.
Now it appears that Walmart is joining Microsoft in its bid, seeing a unique e-commerce opportunity.
“The way TikTok has integrated e-commerce and advertising capabilities in other markets is a clear benefit to creators and users in those markets,” reads the company’s statement. “We believe a potential relationship with TikTok U.S. in partnership with Microsoft could add this key functionality and provide Walmart with an important way for us to reach and serve omnichannel customers as well as grow our third-party marketplace and advertising businesses. We are confident that a Walmart and Microsoft partnership would meet both the expectations of U.S. TikTok users while satisfying the concerns of U.S. government regulators.”
It will be interesting to see what Microsoft and Walmart can make of TikTok, should a sale be successful.
-
Instagram Adds 'Recommendations' to User FeedGoogle Play Store Now Has Search Screen AdsTwitter Ad Revenue Has Dropped 50% Amid Negative Cash FlowSalesforce Growth Hits a WallAmazon Announces CloudMicrosoft Agrees to $20 Million Settlement With FTC Over Kids' Data on the XboxDPReview.com Gets a New Lease On Life With Gear PatrolTwitter Is Temporarily Limiting AccountsFacebook's Future: Video, Search, Messaging and VRRevolutionizing Industries: Jack Hidary's SandboxAQ Pioneers AI
Next article:Facebook Adds 1 Million Advertisers in 7 Months
- ·France Wants To Impose Its Laws On Google Worldwide
- ·Sundar Pichai: Google Search Will Include AI
- ·Increase Sales and Traffic With eCommerce Mobile App Development
- ·Using Corporate Gifting to Advance Your Branding
- ·Hoosuite Adds Sales Prodigy To Help You With Social Selling
- ·Get Ready for Unskippable 30
- ·Reddit Tells Protesting Communities They Must Open This Week
- ·Meta Users Will Finally Be Able to Refuse Cross
- ·5 Instagram Marketing Tips to Help Your Business Grow
- ·NMPA Sues Twitter for $250 Million Over Copyright Violations
- ·Google Will Pay $40 Million in Washington State Privacy Suit
- ·Samsung Is Sticking With Google for Its Default Search Engine
- ·Changes in AdWords Click to Call
- ·Google Layoffs Hit Waze
- ·Samsung Is Sticking With Google for Its Default Search Engine
- ·Tim Cook Is Rooting For a 'Ted Lasso' Season 4